Liverpool stars boost 24 Hour Breakfast cash for Liverpool Unites and Cash for Kids
CELEBRITIES helped the ECHO boost Rossie’s 24 Hour Breakfast cash total.
The famous faces lifted the spirits of DJ Simon Ross and the Radio City breakfast team as they took their show to Liverpool’s Palm Sugar.
Stars called in for radio slots while Rossie auctioned off dozens of top prizes during the 24 hours on air.
The auction brought in £23,000 towards the overall amount raised on the day – a staggering £35,325.
Callers joined in the fun by bidding for three top getaways donated by Virgin Holidays and Virgin Atlantic.
A Barbados trip went for £2,500 and a Vegas holiday went under the hammer for £5,000. One lucky caller and a friend will jet off to Orlando after bidding £2,575.
DJ Rossie said: “Giving up 24 hours of our time was nothing compared to what some children have to go through and persevere with through no fault of their own. Everyone wanted to get involved which was brilliant.
“JLS even took time out to phone up and show their support. And the Liverpool people were so generous.”
Hollyoaks stars Alex Fletcher, Kieron Richardson, Nick Pickard and Stephanie Waring also drummed up support for the ECHO’s Liverpool Unites charity and Cash for Kids.
Former Brookside star Alex, from Norris Green, said: “I’m born and bred in the city so I’m happy to do anything I can to help.
“I have a little girl Yasmin who is six so being a mum I feel that helping children is really important.
“I always get excited about the 24 Hour Breakfast. It is so good to see Liverpool come together to help two very important charities.”
Co-star Kieron, who plays Ste, said: “We wanted to come along and support the 24 Hour Breakfast. Working in Merseyside at Lime Pictures it’s important for us to help support local charities. We always support Alder Hey Hospital with our Hollyoaks Ball so knowing that Liverpool Unites will be using the money to help Alder Hey is amazing.”
Liverpool actress Jennifer Ellison, who is a patron for Cash for Kids, said: “This is something that is very close to my heart.
“I did a radio slot to support Rossie, Jay [Hynd] and Claire [Simonsen].
“When you become a mum your whole outlook changes and this was a chance for me to help kids on Merseyside.”
Corrie star Andrew Lancel also popped in to do his bit for charity.
The actor, who plays evil factory boss Frank Foster, said giving up his time was a “no-brainer”.
He said: “I wanted to come along to support Rossie and help raise cash for kids in Liverpool. I was really impressed with the auction. Everything was in reach for the listeners and there was something for everyone.”
One highlight of the night was a performance from The Farm.
Outside Palm Sugar fundraisers took over Chavasse Park for activities including an inflatable assault course provided by Merseyside Fire and Rescue Service and a Little League Sports football challenge.
The main draw was the 24 Hour Breakfast Stage supported by The Decade of Health and Wellbeing.